More than just fruit

Groda is active in every link of the fruit chain. Thanks to our years of experience, strong relationships within the sector and extensive market knowledge, we offer a complete package of services around top and soft fruit. From growing and marketing to processing, distribution and additional logistics support: we ensure that quality is preserved from orchard to final destination.

Working with growers

Good fruit starts with the grower. That is why Groda works closely with an extensive network of professional fruit growers. Through daily contact and long-term partnerships, we ensure an optimal balance between production, quality and market demand.

Our knowledge of the sector enables us to support growers in selling their products and to build sustainable, long-term relationships together. All the products we market come from certified growers who meet high quality standards.

Marketing fruit

Marketing top and soft fruit is at the heart of our services. From our central position in the chain, we bring supply and demand together and create the best sales opportunities for our products.

Thanks to our extensive network, we supply retailers, packing stations, wholesalers and other buyers within the Netherlands and various European countries. By continuously monitoring market developments, we can act quickly and respond to changing needs within the market. The Conference pear plays an important role in this and is one of the most important products in our range.

Processing fruit

Before fruit reaches the end customer, it is carefully inspected, sorted and processed according to the buyer’s wishes. Together with specialised partners, we ensure efficient processing in which quality, food safety and traceability are central.

Customisation comes first. From sorting by quality and size to specific packaging requirements and private labels: we offer solutions that match the needs of every customer. Thanks to our traceability systems, the origin of the fruit remains transparent throughout the entire process.

Distributing fruit

A reliable logistics process is essential in the fresh produce sector. That is why Groda ensures efficient distribution of fruit to customers at home and abroad. Through short communication lines and a flexible approach, we can respond quickly to the dynamics of the market.

Our logistics processes are geared towards speed, quality and delivery reliability. As a result, products reach their destination in optimal condition and retain their freshness and flavour. Among others, Groda supplies customers in the Netherlands, Germany, Belgium, France, Scandinavia, the United Kingdom and other European markets.

Additional services

Storage and transhipment

Our storage facilities offer flexibility for temporary storage and transit of products. This allows goods to be processed and distributed efficiently within the chain.

Weighbridge

On site, we have a weighbridge that allows loads to be weighed quickly and accurately as part of the logistics process.

Parking facilities

For hauliers, we offer ample truck parking. This keeps logistics processes running smoothly and gives drivers a practical stopover during loading and unloading.

One partner for the complete fruit chain

With our market knowledge, strong partner network and efficient logistics, we bring quality fruit from grower to buyer. Curious what Groda can do for your organisation? Get in touch with us.

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