{"id":1436,"date":"2022-03-17T09:57:03","date_gmt":"2022-03-17T09:57:03","guid":{"rendered":"https:\/\/www.groda.nl\/home\/"},"modified":"2026-08-03T08:56:19","modified_gmt":"2026-08-03T08:56:19","slug":"home","status":"publish","type":"page","link":"https:\/\/www.groda.nl\/en\/","title":{"rendered":"Home"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1781533541278{background-color: #F3F1C7 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1781603258357{padding-top: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}&#8221;][vc_row_inner content_placement=&#8221;top&#8221; gap=&#8221;20&#8243;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1437&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1782744053168{margin-bottom: 0px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;]<style>.vso-empty-space-6a88d49b28640{height:60px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b28640{height:0px}@media (max-width: 576px){.vso-empty-space-6a88d49b28640{height:0px}<\/style><div class='vso-empty-space-6a88d49b28640'><\/div><div class='content-block full left'><h1 class='content-block__header quinary big uppercase'>Inspired by Nature.<\/h1><p class='content-block__post-header tertiary script'>Specialist in top and soft fruit<\/p><div class='content-block__buttons left'><div class='content-block__buttons__button'><a class='button button--quaternary' href='\/en\/products\/'>View our products<\/a><\/div><\/div><\/div><style>.vso-empty-space-6a88d49b28670{height:120px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b28670{height:0px}@media (max-width: 576px){.vso-empty-space-6a88d49b28670{height:0px}<\/style><div class='vso-empty-space-6a88d49b28670'><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1781599617133{margin-top: -130px !important;background: #F3F1C7 url(https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/06\/wave-top.png?id=1124) !important;}&#8221;][vc_column]<style>.vso-empty-space-6a88d49b2867c{height:100px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b2867c{height:100px}@media (max-width: 576px){.vso-empty-space-6a88d49b2867c{height:100px}<\/style><div class='vso-empty-space-6a88d49b2867c'><\/div>[\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column]<div class='content-block eighty center'><h2 class='content-block__pre-header quinary uppercase'>More than 50 years<\/h2><h2 class='content-block__header quaternary uppercase'>Fresh craftsmanship<\/h2><p class='content-block__text content'>For more than 50 years, Groda has been active in the international trade of high-quality top and soft fruit. From the Netherlands, we deliver fresh produce to customers at home and abroad every day. With a strong focus on quality, reliability and long-term partnerships, we have grown into a trusted partner within the European fresh produce sector.<\/p><\/div><div id='vso_statcounter' class='row vso-usp-numbers'><div class='usp-number col-sm-4'><div class='usp-number__text ccw'><h4 class='usp-number__text--title quinary'><span class='counter' data-num='50'>0<\/span>+<\/h4><p class='usp-number__text--sub-title'>Years of experience<\/p><\/div><\/div><div class='usp-number col-sm-4'><div class='usp-number__text cw'><h4 class='usp-number__text--title quaternary'><span class='counter' data-num='6'>0<\/span>+<\/h4><p class='usp-number__text--sub-title'>European markets<\/p><\/div><\/div><div class='usp-number col-sm-4'><div class='usp-number__text ccw'><h4 class='usp-number__text--title tertiary'><span class='counter' data-num='365'>0<\/span><\/h4><p class='usp-number__text--sub-title'>Days fresh<\/p><\/div><\/div><\/div>\n        <script>\n            jQuery(document).ready(function($) {\n                let isTriggered = false;\n                $(window).on('scroll', function() {\n                    let statSection = $('#vso_statcounter');\n\n                    if (!isTriggered && $(window).scrollTop() + $(window).height() - 100 > statSection.offset().top) {\n                        $('.counter').each(function () {\n                            let $this = $(this);\n                            let countTo = parseInt($this.attr('data-num'), 10);\n                            $({ countNum: 0 }).animate({ countNum: countTo }, {\n                                duration: 3000,\n                                easing: 'swing',\n                                step: function () {\n                                    $this.text(Math.floor(this.countNum));\n                                },\n                                complete: function () {\n                                    $this.text(this.countNum);\n                                }\n                            });\n                        });\n                        isTriggered = true;\n                    }\n                });\n            });\n        <\/script>\n        <style>.vso-empty-space-6a88d49b286b1{height:60px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b286b1{height:40px}@media (max-width: 576px){.vso-empty-space-6a88d49b286b1{height:20px}<\/style><div class='vso-empty-space-6a88d49b286b1'><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;20&#8243; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>About Groda<\/h2>\n<p>Since its founding in 1971, Groda has stood for quality, flexibility and craftsmanship. Thanks to years of experience and an extensive international network, we can provide our customers with carefully selected products that meet the highest standards of freshness and food safety.<\/p>\n<p>We work closely with growers, suppliers and logistics partners to guarantee consistent quality and reliable delivery.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; el_class=&#8221;has-video&#8221;]<div class='custom_image vorm-5'><div><img class='vc_single_image-img w-100' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/08\/10CF3F34-52ED-4CC1-847C-C78220CEFF31-1024x683.jpeg' alt=''><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<style>.vso-empty-space-6a88d49b287e8{height:40px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b287e8{height:20px}@media (max-width: 576px){.vso-empty-space-6a88d49b287e8{height:10px}<\/style><div class='vso-empty-space-6a88d49b287e8'><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;20&#8243; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class='custom_image vorm-4'><div><img class='vc_single_image-img w-100' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/07\/home-2-1024x683.jpg' alt=''><\/div><\/div><div class='wpb_content_element' align='center'><a class='button button--quaternary'  href='\/en\/services\/'>Our services<\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class='vso-points'><h2 class='vso-points__title'> What we do<\/h2><div class='vso-points__points'><div class='vso-points__points__point'><div class='vso-points__points__point__numbers'><div class='vso-points__points__point__numbers__number'>1<\/div><\/div><div class='vso-points__points__point__content'><p class='vso-points__points__point__content__title'>Growing<\/p><p class='vso-points__points__point__content__text'>Together with a network of dedicated growers, we work on the production of high-quality fruit. Through short communication lines and close collaboration, we keep control over quality, availability and continuity.<\/p><\/div><\/div><div class='vso-points__points__point'><div class='vso-points__points__point__numbers'><div class='vso-points__points__point__numbers__number'>2<\/div><\/div><div class='vso-points__points__point__content'><p class='vso-points__points__point__content__title'>Marketing<\/p><p class='vso-points__points__point__content__text'>Groda handles the trade and marketing of various fresh produce across Europe. Thanks to our market knowledge and years of experience, we can respond quickly to supply and demand.<\/p><\/div><\/div><div class='vso-points__points__point'><div class='vso-points__points__point__numbers'><div class='vso-points__points__point__numbers__number'>3<\/div><\/div><div class='vso-points__points__point__content'><p class='vso-points__points__point__content__title'>Distribution<\/p><p class='vso-points__points__point__content__text'>With an efficient logistics network, we ensure that products are delivered to our customers quickly, fresh and under the right conditions.<\/p><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1781613851140{background-color: #83A736 !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner]<style>.vso-empty-space-6a88d49b288de{height:40px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b288de{height:20px}@media (max-width: 576px){.vso-empty-space-6a88d49b288de{height:10px}<\/style><div class='vso-empty-space-6a88d49b288de'><\/div><div class='content-block full center'><h2 class='content-block__header secondary'>Product groups<\/h2><\/div><div class='vso-custom-block-with-image'><div class='row' style='margin: 0 -15px;'><div class='col-lg-4 col-md-6 mb-4'><div class='item'><div class='item__image'><img width=\"700\" height=\"700\" alt='Top fruit' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/07\/appels-peren-2.jpg' class='image mw-100' align='' \/><\/div><div class='item__content'><h3 class='item__title'>Top fruit<\/h3><\/div><\/div><\/div><div class='col-lg-4 col-md-6 mb-4'><div class='item'><div class='item__image'><img width=\"700\" height=\"700\" alt='Soft fruit' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/07\/zacht-fruit-3.jpg' class='image mw-100' align='' \/><\/div><div class='item__content'><h3 class='item__title'>Soft fruit<\/h3><\/div><\/div><\/div><div class='col-lg-4 col-md-6 mb-4'><div class='item'><div class='item__image'><img width=\"700\" height=\"700\" alt='Mushrooms' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/07\/champignons-2.jpg' class='image mw-100' align='' \/><\/div><div class='item__content'><h3 class='item__title'>Mushrooms<\/h3><\/div><\/div><\/div><\/div><\/div><div class='wpb_content_element' align='center'><a class='button button--tertiary'  href='\/en\/products\/'>More information<\/a><\/div><style>.vso-empty-space-6a88d49b318b5{height:40px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b318b5{height:20px}@media (max-width: 576px){.vso-empty-space-6a88d49b318b5{height:10px}<\/style><div class='vso-empty-space-6a88d49b318b5'><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<style>.vso-empty-space-6a88d49b318c4{height:30px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b318c4{height:20px}@media (max-width: 576px){.vso-empty-space-6a88d49b318c4{height:10px}<\/style><div class='vso-empty-space-6a88d49b318c4'><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;20&#8243; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>International Market<\/h2>\n<p>For many years, Groda has been active in the international fresh produce market, with extensive market knowledge, a strong global network and reliable partnerships with growers and partners. By sourcing products directly at source and combining this with an efficient European distribution network, we provide a year-round range of fresh produce of consistent quality. Our short communication lines, flexible logistics solutions and solution-oriented approach enable us to respond quickly to seasonal changes and market fluctuations. Food safety, certifications and continuous quality control are central to this, so our customers can rely on safe and dependable delivery.<\/p>\n<p>With local knowledge, international strength and personal service, we build long-term partnerships. From grower to customer, we ensure an efficient supply chain in which quality, continuity and freshness always come first.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class='custom_image vorm-5'><div><img class='vc_single_image-img w-100' src='https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/06\/globe-1024x768.jpg' alt=''><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<style>.vso-empty-space-6a88d49b31a5a{height:30px;width: 100%}@media (max-width: 991px){.vso-empty-space-6a88d49b31a5a{height:20px}@media (max-width: 576px){.vso-empty-space-6a88d49b31a5a{height:10px}<\/style><div class='vso-empty-space-6a88d49b31a5a'><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column][vc_empty_space height=&#8221;15px&#8221;]<div style='background-image: url(https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/06\/groda-boomgaard-2-1024x684.jpg)' class='vso_parallax image'><div class='content'><h2 class='title'>Partner with Groda?<\/h2><p class='text'>Are you looking for a reliable partner in top and soft fruit? Feel free to contact us to discuss the possibilities.<\/p><div class='button-parallax mt-3'><a class='button button--quaternary'  href='\/en\/contact\/'>Get in touch<\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1781533541278{background-color: #F3F1C7 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1781603258357{padding-top: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}&#8221;][vc_row_inner content_placement=&#8221;top&#8221; gap=&#8221;20&#8243;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1437&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1782744053168{margin-bottom: 0px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1781599617133{margin-top: -130px !important;background: #F3F1C7 url(https:\/\/www.groda.nl\/wp-content\/uploads\/2026\/06\/wave-top.png?id=1124) !important;}&#8221;][vc_column][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column][\/vc_column][\/vc_row][vc_row gap=&#8221;20&#8243; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;] About Groda Since its founding in 1971, Groda has stood for quality, flexibility and craftsmanship. Thanks to years of experience and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1436","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Groda AGF | Specialist in Pome and Soft Fruit since 1971<\/title>\n<meta name=\"description\" content=\"For over 50 years, Groda AGF has been a specialist in pome and soft fruit. 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